Sales

Sales are funny, sometimes they just happen but most of the time you have to bother people. Right now we are in sales mode, because we need to sell a production. This means that I have to call a builder that we sent a package to and play the game, you know: the receptionist "You sent us what?" Then it's the old "who got the package, what package, that was sent... "Who would be in charge of marketing materials at ABC Builders?.... You don't know.... Who opens the mail? They might remember getting a DVD, maybe? You remember the DVD and it was shipped out the the sales trailer as a novel idea, so Patty in sales could watch it? Is Patty in charge of sales and marketing? No. (Does anyone know what is going on at ABC Builders?) Look, this DVD could increase your sales by 100%, would that help ABC Builders bottom line? Great, now may I speak to your head of marketing? Thanks....

A converation like that goes with every sales call. What follows is the marketing manager was too busy to look at the sample so he dosen't know what I am talking about and Patty in sales is off today and she has it.

My theory is send it directly to the CEO, he might want to increase sales 100%. Wouldn't that be great and avoid the sales catch 22?