What is a 5 minute Chapter

Short films have been around since the beginning of filmmaking. They tell a story, begining, middle and end in a short time, even 5 minutes. It takes some creativity but a filmmaker can do it. And the advantage is it holds the viewers attention. In a DVD Video Brochure we have a number, 20, 25, 30 subjects we want to explore. We simply have to do them in 5 minute shorts, otherwise the DVD Video Brochure would be 6 hours long and nobody would watch. In 5 minutes we can say enough about a subject to at least case the viewer to want to learn more about the subject in the real world, which is our goal. Simply put, the goal of the DVD Video Brochure is to give the viewer enough of a taste of the subject matter so they want to explore it in reality. 5 minutes is also a very comfortable time to watch each subject, and the way the menu works is after each 5 minutes the viewer can end the viewing session or choose a new 5 minute chapter. It is designed to be flexible and respect the viewers time. It is a Brochure because there is no middle and end like a film. There is a beginning, the Builder's Greeting but after that any chapter can be viewed and follow any chapter, they are all modular, stand alone films. This is what makes it so effective, each person can follow what she wants to explore, kinda like a video web site. Who knows what chapter will cause her to contact the builder in reality, but she might. I am betting she will, that is the point of the DVD Video Brochure.